Sales Strategy with Precision

Enterprise Sales Mastery: Leading high-value B2B + B2C sales engagements across global markets, including hospitality, SaaS, and telco. Recognized by Marriott International for top sales performance across Africa, awarded RSAWEB’s Internet Consulting Top Performer, and honoured with Incubeta’s, Google Media Efficiency Award for strategic impact in campaign execution in Germany.

Conversion-Led Thinking: Applied behavioral data, funnel architecture, and commercial logic to drive a 57% uplift in campaign performance and 30% growth in sales-qualified leads. Built scalable sales systems that increased ROI while preserving relational trust, balancing automation with insight at every stage of the customer journey.

Sales Culture Architect: Partnered with enterprise sales leaders across EMEA to uplift sales strategy, build conversion-focused cultures, and activate partner-led growth models. Designed sales training programs, cross-functional collaboration rituals, and ethical performance frameworks that earned not just revenue, but long-term trust and scalability.

Leading transformation across four global industries, not by chasing trends, but by building systems that scale and honoring what never changes: people. Behind every process, platform, or profit is a person. That’s where real strategy begins.
— Veronica Brits